web analytics
The Ovun.com | UNDER CONSTRUCTION!! « The Over | Underground




Categories » ‘Fashion’

Kicks > Roses

January 24th, 2011 by

Valentine’s Day is yet another day where women ask men to revoke our caveman intuitions, get all sensitive and demand our money be spent taking them out and buying gifts.  This year, I will unite my manly brothers and rebel against our lovers to declare this Valentine’s Day a Man’s Valentine’s Day, full of sandwiches and kung-fu movies.  But since I’m having trouble finding any recruits, sneaker companies supply a reliable plan b, and I’m sure it won’t be the only Plan B in use that day.  It’s obvious that men hate shopping for women, shit just never works out right, however, we do know our way around our local sneaker shop.  Thankfully brands like Nike and Reebok offer exclusive Valentine’s Day styled kicks for your lady friend.  Saving us the time spent at a Macys counter getting high off perfume.  Hey, I’m sure you’ll even find a way to sneak a pair or two home for yourself.

Can I Photograph You?

January 18th, 2011 by

If you haven’t heard of The Sartorialist then you’re probably reading this in a pair of square toed shoes, accompanied by a Windsor knot that would make an NFL player jealous.  On the other hand, for those fortunate socialites that do follow TheSartorialist.com, then you’ve probably notice an increase in your wardrobes versatility, as well as your overall steez.  After enjoying a successful career in fashion sales, founder of the site, Scott Schuman, began capturing and uploading photos of unsuspecting street travelers to a typical blog formatted site.  He has photographed everyone whose everyone from everywhere that’s everywhere.  Construction workers to Karl Lagerfeld, from Los Angeles to Milan.  By his efforts he has pioneered fashion photography and allowed all of us to people watch from the comforts of our own home.  Schuman’s twenty-first century mentality has paved the way for similar fashion photography sites like Swagger 360 and Jak & Jil.  It is no longer required to sit on a park bench to see the trends that currently grace the sidewalks of cities worldwide.  Thus, exposing us to the muse that ignites designer’s runway inspirations; common people on an average day in their random wardrobe selection.

Check out the video which gives a glimpse into the life of The Sartorialist.  It’s extremely inspiring, and not just from a fashion standpoint.  Learning of a man who followed his vision and became a pioneer in a field he had very little qualifications for will certainly push you to follow that dream you suspect will fail.

Stones Throw and Lacoste?! Yup! Introducing The Chevel.

November 8th, 2010 by


Stones Throw has teamed with iconic French sportswear brand Lacoste for a limited edition sneaker, a part of the Lacoste Legends series. Pre-order for the Lacoste/Stones Throw Chevel sneaker is available now. Expected ship date is December 13.

What do ya’ll think?  It’s getting around that time and they seem perfect for Winter 10/11.  So cool to see a companies like like Lacoste and Stones Throw doing something as unexpected as a shoe! You Can Pre-Order here, and they’ll cost ya 160 Bones.

Jacked From Here

NEFF Alternator Hoodie

September 22nd, 2010 by

Things that make you go hmm…..

First time I saw this I thought – that shit fire!!!! But then I started to think back when LRG introduced the Dead Serious hoodie, and how I was so glad I never copped one cause it would be bogus now… but then again, this hoodie is only 60 bucks versus 200+ for the skull joint – my question is… why not???
Spotted @ TILLYs Blog

10 Deep Clothing – Summer 2010, The Good, Great, WTF? & Bad

June 30th, 2010 by

For this season we gathered our typical motley crew of characters and took them to the beach to have some fun and to give you a first look at our Summer 2010 collection. Cotton tank tops, camouflage printed v-necks, nylon trunk style shorts, button-ups, and t-shirts abound in the new line.

Photo Credit: Ruth Swanson  – www.ruthswansonphoto.com/


THE GREAT:

SHOP HERE

Check out the hits and misses from this season: